Baby & kids
Fashion
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Retail Up

Nov 30, 2026- 9am - 2pm
Register

A strong retail concept starts with a good idea. But how do you ensure that customers choose you? How do you determine the right price and margin? How do you get found in a world where customers are increasingly using AI? And most importantly: how do you build a concept that customers remember and come back for?

Want to be there? Sign up here.

What can you expect?

During Retail Up, you'll get a solid dose of inspiration, practical knowledge, and new contacts in one morning to strengthen your retail business in the market. No long theoretical sessions, but real entrepreneurial stories, concrete examples, and tips that you can immediately apply to your own business.

Program

  • 9.00 – 9.30 AM: Reception with coffee

  • 9.30 – 9.40 AM: Welcome speech by Trademart

  • 9.40 – 10.30 AM: Keynote: "What makes a retail concept successful today?" by Eliza van Kabine

  • 10.30 – 10.45 AM: Introduction to Liantis, Tilroy, and UNIZO

  • 11.00 – 11.45 AM: Expert talks: three sessions with quick, practical insights. You choose one of the three sessions.

  • 12.00 – 12.45 PM: Tour at Trademart

  • 12.45 – 2.00 PM: Lunch with partner sessions

Keynote: what makes a retail concept successful today?

9.40 - 10.30 a.m. | Eliza van Kabine

From her own experience, she takes you through what makes a retail concept successful today. What works? Which choices make the difference? And what would she approach differently

Three expert talks. Short, powerful, and practical.

Then we zoom in on three themes that can make a difference for your store or retail concept today. Choose on the day which topic interests you most.

1. More control over your pricing & margins
Peter Geerom shows you how to approach pricing and margins strategically, and which pitfalls you should avoid as a retailer.

10:30 - 10:45 AM | Introduction to Liantis, Tilroy & Unizo

Engage with one of these partners and discover how they can strengthen your entrepreneurial story. In a short 3-minute pitch, they introduce themselves and explain what you can turn to them for. During lunch, you'll have the opportunity to visit with a specific question or for personal advice.

Three expert talks. Short, powerful, and practical.

11.00 - 11.45 AM | Expert talks with Peter Geeroms, Michel De Baer & Amber Platteau

Then we zoom in on three themes that can make a difference for your store or retail concept today. Choose on the spot which topic appeals to you the most.

1. More control over your pricing & margins
Peter Geeroms shows you how to smartly view prices and margins and which pitfalls you should avoid as a retailer. 

2. Word found in the age of AI
Customers no longer search only through Google. AI tools are also playing an increasingly larger role in how products and brands are discovered.
Michel De Baer from OMCollective introduces you to Generative Engine Optimization (GEO) and shows how to make your online visibility futureproof.

3. Build a concept that customers remember.
Amber from Cadetshop shares her entrepreneurial story and shows how to make a store more than just a place where people buy something. Discover how a strong concept, a recognizable identity, and the right customer experience ensure that you stay remembered. 

Take a look inside Trademart

11:00 AM - 11:45 AM | Tour Trademart

Discover Trademart during a tour of the different departments. Be inspired by the offerings and find out what can enhance your business.

Retail Up is for you if you...

  • want to start a retail business or have recently started one;

  • want to further refine your existing store concept;

  • want to gain more control over pricing and margins;

  • want to understand how AI is changing the online discoverability of your business;

  • are looking for inspiration from other retailers;

  • want to discover new brands, suppliers and contacts.

Ready to take your retail business to the next level? Sign up now for Retail Up via the Unizo website and give your concept the edge it deserves.

Participation is free. To avoid waste, we charge a no-show fee of €25 if you are absent without cancellation. 

Practical info

When

Monday 30 November 2026,
from 9:00 to 14:00

Where

Trademart
P1 accessible via Atomium Avenue

Organiser

UNIZO National & Trademart

Catering

Breakfast and lunch will be provided

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